At Worlds Cheapest Printing we can take virtually
any popular design format including the following programs:
Corel Draw 12
PDF, JPEG, TIFF, EPS (300 DPI or Higher)
Microsoft Word - IS NOT a format that can be converted to print
quality -- If requested graphic services, this file format can be used as a
guideline for graphic layout and design services.
File Formats We Can Work With:
File Format - Jpeg, 300 DPI, CMYK Color
>> Banners are printed from 150 DPI Files
File Sizes - Please add .125 to all files sizes – i.e. a business card would be 3.625x2.125, a 4x6 postcard would be 4.125 x 6.215. Please keep anything important .25 from the edge of all designs as card cuts will vary.
How does SaveHugeOnDirectMail.com have pricing that is cheaper than black and white?
>>>> We use the most sophisticated offset presses combined with doing everything in huge gang runs allow SaveHugeOnDirectMail.com to offer the highest quality full color printing at extremely low prices.
Viewing Proofs On Your Monitor
>>> When viewing proofs on your monitor,
please keep in mind that colors you are seeing are displayed in RGB color - so
it will not necessarily accurately show your piece in how it will reproduce
color wise. Even if you view your piece on two different monitors you will typically see a
difference in how your proof appears.
Proof Resolution - proofs you view are at 150 DPI so clarity will be only
50% of actual reproduction. If you have a sensitive feature on your piece, you
can request a 300 DPI proof.
Printing Limitations With Gang Run
High Volume Group Printing
Gang Run Printing is grouping up to 24 pieces together on one large sheet giving
our clients & yourself huge economies of scale but their our a few limitations:
Color / Shade Matching
>> All efforts are made to match files as closely as possible but with Gang Runs
colors shades can and will vary. To minimize color shifts, choose vibrant &
distinct colors. Shades that tend to shift are dark greens, dark blues, dark
purples, and any other shades that closely border the next color in the
>> Color Variance on the same card printed at two different times - this can
also happen as every run is influenced by the predominant colors on the run so
if you reorder a card a second time is it possible for the shades to vary from
the first run.
THE GREAT NEWS ABOUT COLOR VARIANCE POSSIBILITIES
>> If there is a color shift on a card the only one that will know is you - your
prospect and clients will have no idea that colors shifted or the fact your
second order of business cards, postcards or whatever you ordered is not exactly
the same shade as the first version.
Can Color Variance Be Eliminated
>> The only way to guarantee color matching is to do PMS color matching which
would triple the cost of any order - as special inks are actually purchased to
match the exact colors used in the artwork file. Over many years of Gang Run
printing, clients have found the advantages of very low full color reproduction
with a few limitations far out weighs trying to have colors match precisely. If
this is a important issue, one other way to reduce the cost of color matching is
to purchase enough printing to fill an entire run. Please feel free to call
Corey at 512-573-1977 to discuss solutions that will work best for your company
Cuts Can Vary
>> All efforts are made to cut everything exact but cuts can and will vary. Cuts
Can vary up to 3/16".
DESIGN TIP - If you are doing your own
graphic design, to minimize the effect of card cuts that can vary, avoid using
any borders around the edge of the card - if you want to use a border, make the
border 1/4" thick all the way around. The key is to keep anything important that
you would not want cut into 1/4" from the edge of your designs.
Cheapest Graphic Design Services THAT
GENERATE AN INCREASE IN SALES
>> For as little as $59.00 you can have a top flight graphic artist create a
piece that will help you generate more interested prospects that lead to sales.
The analogy we give to a regular business card versus one focused on recombining
an effective Marketing Card is the same concept of someone buys a drill - you do
not buy a drill because you want a drill, you buy a drill because you want a
At Worlds Cheapest Printing, we know you aren't desiring to purchase paper & ink
per say -moreover, you really are investing in paper & ink to generate more
sales & profits. Our primary goal is to find solutions that cost you a $1.00 and
generated $10.00 in revenue (of course, every business presents different
marketing challenges, markets & margins).
FREE Marketing Advice Power Call
>> If you have purchased graphic art services and would like to receive a FREE
MARKETING ADVICE CALL - please click here and fill out the brief marketing
questionnairre to schedule a return call from the owner of Worlds Cheapest
NOTE On FREE Marketing Advice
>> Worlds Cheapest Printing is always happy to give advice and communicate
strategies that have been proven effective by our other clients, but Worlds
Cheapest Printing graphic design services are at 100% at our clients direction,
we don't take charge of the design process in regards to marketing ideas &
strategy, but only follow your exact direction in that regard. The graphic
artists at Worlds Cheapest Printing will do a good job of logically laying out
what info you have provided in formats that have been proven popular but it will
remain your responsibility to provide that final guidance in regard to
marketing, offers & strategy. Below are a number of tips to keep in mind when
putting together your design notes.
DESIGN & MARKETING TIPS To Maximize Effectiveness
Tip 1 >> Focus On
Your Prospect's Needs Through COMPELLING
>> Remember that your prospects only care about
their wants, needs and/or perceived needs (that you can create
with effective marketing). The biggest mistake we see here at Worlds Cheapest
Printing is company centered marketing materials that are very EGO driven. Your
prospects will not care much about your company until you have first convinced
them they have a need that they must fullfill. One key is using very compelling
headlines that communicates the key reason on why
your propect would be enticed to use your service. Using FREE in
a headline is also very effective - and the key to using FREE does not mean
giving something away for FREE per say, but to just give the perception they are
receiving something for FREE that has a lot of high perceived value.
90% of the effectiveness to any marketing piece will rest with the top
1/3rd of your card and headlines used. A good way to think of how
you can get your clients attention - look at the covers of magazine at grocery
store check out counters - such as the National Inquirer, The Globe and other
magazines - these publications spend 90% of their time working on the cover as
they realize if you don't pick up the magazine from the check out lane, nothing
printed inside will matter at all.
All of the residential addresses must be included in the
mailing. This will defy the basic purpose of every door direct
mail program that market your product to all on the route
selected by you.
Businesses can be added to the carrier route for mailing but
they cannot be mailed alone. For example is a carrier route has
300 residential addresses and 50 businesses, it can mailed 2
ways. Residential only = 300 or Residential and Businesses =
350. This way depending on your selection eddm are mailed to
that group only.
Every door direct mail has minimum of 200 and the maximum of
5000 options per day.
Paying for direct mail program is very simple. EDDM (Every
door Direct Mail) accepts Major credit cards, personal check
(must have ID), business check (no ID required) or cash.
Yes!!! EDDM has option to do that bu you will pay the postage
as they are mailed.
Every door direct mail Retail uses a “simplified” address of
Postal Customer instead of street numbers or boxes so no mailing
list is required. You just need a list of mail routes and active
delivery counts, which can be obtained free of charge from the
USPS EDDM website. Your target area can be a city, neighborhood
or a specified distance from your business. To identify which
USPS mail routes match your target area visit this USPS site for
information about delivery routes and number of deliveries per
Yes, however you must drop off the mailing at the post office
location that is responsible for each zip.
Usually 1 business day.Who can I mail EDDM to?
With Every Door Direct Mail you can mail to all homes and
businesses in a mailing route. Each zip code is comprised of
many different routes. Each of these routes contain
approximately 300-600 homes and businesses..
With your deposit of $50 we will start working on your custom
design and have a draft proof for you within 48 hours. We will
then make whatever changes are needed until you are satisfied.
No limit or charge for changes. You do not have to pay the
balance until you are satisfied
When mailing a postcard through the post office normally you require a permit which can cost as much as $450 just to open your account. But in case of EDDM this annual fee has been waived to mail EDDM Retail.
You do not need any type of mailling list for
every door direct mail program. You just have to pick the location where you want to market your product and services and post office will make sure that your direct mail piece is delivered to every home and hand without the need for a mailing list. You just have to select mailing route and rest is on post office.
Large size of the direct mail piece ensures that your marketing message is clear and loud to audience. Mailing flat is at least 6.25"x11" or larger size. Which gives you ample space to get your message to the customers. And this is over 3 times the size of a 4"x6" postcard and costs 9 cents less!
We can print, prepare the mail, ship the cards to you, and you simply drop off the mail at your local post office. You control the drop and save on the lowest postage rate.
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